On the Dot Writing Workshop: Blogging Big Time

Businesses today need to stay ahead of their competition. How? Through valuable content. Website content, ebooks, memes, videos, animations, infographics, graphic designs, images. You name it. To build one’s presence online and be known by potential clients, build relationships with current customers, and basically be successful requires consistent, carefully crafted, and compelling content (3Cs of Content).
Blogging Big Time workshop
This is what you’ll learn from this workshop. As a freelancer/student/business owner/professional/curious individual wanting to advance in career, business, or path, you’ll benefit by learning the following:
I. Where You Are – Your Starting Point
  1. What are your goals and objectives with your blog/website (if you have one)?
  2. What would you like to accomplish in the next 6 months, one year, 5 years or more?
  3. How would you define success as a content creator/publisher?
II. Content Creation 101
  1. What are the types of online content you can create or have others create for you?
  2. What are the different platforms where you can publish content that works?
  3. What types of content does your audience love?
III. Content that Works: Creating Engaging Content
  1. How do you target your audience’s hot buttons/pain points?
  2. What’s the most appropriate style, voice, and tone for your content?
  3. What techniques should you adopt to “enchant” your audience and make them ask for more?
IV. Earning Online through Content
  1. What jobs can you take on if you are a content creator?
  2. How will you earn with the use of online content?
V. Your Next Step – Clarifying Your Goals and Working on Them
  1. Your Action Plan
  2. Consultation Sessions
The workshop will be on June 25, Saturday, 9AM to 12NN at the Blue Sapphire Hotel (Carmela Hall, 1/F).

Celine Bernadette Francisco, the speaker, has been a freelance cyberpreneur since 2009 and is the owner of On the Dot Writing, a website providing content writing services to clients here and abroad. She has co-authored the book “Cyberpreneur Philippines”, along with 20 other cyberpreneurs in the country. Currently, she manages various freelance projects – web content writing, virtual assistance, editing, internet marketing, etc. – and assists other cyberpreneurs in starting and strengthening their freelance careers/businesses. She also serves as a Content Strategy Consultant and Chief Content Officer at Head Technologies and Kid Moto, startups in New York.
Join us on this learning adventure and power up your career or business!
Learning investment is only Php500, inclusive of snacks, certificate and worksheets.
Participants may also get the chance to receive Cyberpreneur Philippines books via raffle. Other exciting prizes will also be given away during the workshop!
For inquiries, contact 09399202949 or celine@onthedotwriting.com.
To reserve your slot, fill out this form and send your payment to either of the following bank accounts:

BDO Savings
Account Number: 005 670 218 109
Account Name: Celine Bernadette Francisco

Eon Unionbank
Account Number: 109 451 068 658
Account Name: Celine Bernadette Francisco

Once paid, please scan/take a screenshot of your deposit receipt/confirmation message if via online banking and email to celine@onthedotwriting.com.

Only 30 slots available! Reserve today by filling out this form: http://goo.gl/forms/HxFMTfeQkyrHcqBM2.


Schwarzkopf’s Shaping Future held Hair Fashion Show at SM City Lipa

Lipa City - Thirty women and youngsters were given free hairdressing training by the world renowned beauty care brand Schwarzkopf Professional.  The training is part of Schwarzkopf’s “Shaping Futures”, a unique training program, dedicated to teaching disadvantaged youngsters the craft of hairdressing so they can forge a brighter future for themselves. Its unique training program has powered its growth around the world, with Jordan and the Philippines, two of the five new country additions in 2014.

Receiving the certificate of appreciation are (on the center) SM City Lipa Mall Manager Liza F. Dimaculangan and PR Manager Wendy C. Bautista together with the Schwarzkopf hair specialists from Australia and New Zealand during the culmination event of Shaping Futures.  SM City Lipa have been supporting advocacies in the promotion of welfare for women through SM Supermalls’ SM Cares program.  

The beneficiaries were chosen through Schwarzkopf’s partnership with SOS Children’s Village.  The trainees came from as far as Davao in the south and Bataan in the north.  They were given five modules during the two-week training for which volunteer Schwarzkopf hairstylists from New Zealand and Australia lovingly shared their time and skills in hair cutting, hair perming, hair coloring, hair styling and hair re-bonding.

On May 20, the thirty trainees were given the chance to showcase their newly acquired skills during Shaping Future’s commencement exercises in a hair fashion show at SM City Lipa.  Instead of formal congratulatory handshake which is done during the acceptance of their certificates, the attendees and trainers gratefully hugged each other which was felt by many as a very sincere “thank you” and “good bye”.

Schwarzkopf Shaping Future also provided livelihood starter packs for the training graduates that they can use as they start their new profession as hair dressers.  


9 Reasons Why You Should Take DLSL’s MMT Program

More than a month has passed since our graduation but I can still recall how Master in Management Technology (MMT) has touched my life. De La Salle Lipa’s (DLSL) MMT program, by the way, is the graduate program currently offered by the institution – honing its graduates to become world-class managers and entrepreneurs specializing in technology and its applications.

Having studied MMT for three years, I can truly say that aside from learning new information and skills regarding management (with a touch of technological applications), I have also felt how it was to be part of a new family I call my own: my MMT Dabarkads.

Okay, so, off to the reasons now, shall we?

1.       Make new friends (yes, of various personalities).
From left to right, back, front: Me (Celine), Edel, Nene, Gil, Doris, Richard, and Neno

As an adult program, of course, expect having classmates ages 21 and above. If you desire to mingle with engineers, teachers, accountants, managers, businesspeople, and all sorts of personalities, this is one nice program to be in. Trust me, you’ll never run out of perspectives to hear from your new-found pals. MMT is breeding ground to long-lasting friendships (well, in my case).

2.       Have lasting friendships.
With Mariko, my "eonni"

Even after studying MMT (up to forever, I guess), I guess the friends I made through MMT would last till the end. Never have I anticipated every Saturday for the past three years – with the eagerness to see my classmates. And up to now, we still do chat, text and call each other, hoping to meet again from time to time. Reunions, anyone? J

3.       Be a better employee.

An employee like me has learned quite a lot about business/management through MMT. By studying courses such as Fundamentals of Management, Global Economics, Statistical Research, Strategic Information Technology and Exchange, Marketing Management, Human Resource Management, Operations/Production Management, Accounting and Financial Management, Environmental Management, Management Ethics, Strategic Management, some electives (ours were Entrepreneurship and Organizational Development), Methods of Research, and Management Technology Reports 1 and 2 (thesis writing), I was able to learn in-depth how I can better contribute to an organization like mine.

4.       Be a better manager.

If you are already at the top ranks of your organization, you’d also benefit from the MMT program by applying the knowledge and skills you’ll be learning about management and business. You’ll explore further the ethical considerations of managers, the ways in which you can still enhance your company’s operations, how you can boost your employees’ morale, how you can manage change within the organization, and lots more. See, I still remember what our profs taught us? Hahaha!

5.       Be an entrepreneur.

Everyone can be an entrepreneur. Yes, that’s what I’ve realized upon taking up one of our electives: Entrepreneurship. It’s one exciting field to be in – provided that you are prepared to take on the adventures that lie ahead. MMT’s Entrepreneurship elective allowed us to create a group business plan and defend it to a group of panelists. Mine, by the way, was named “Space Dot Works”, a co-working space business we envisioned to be set up in Lipa City. Oh, and here’s our mock website for Space Dot Works.

Our mock website home page for Entrep class

6.       Learn vital life skills.

After my thesis defense... at last!!! 
MMT does not only harness knowledge and skills but also life skills: from negotiation, leadership, presentation, time management, organizing, stress management, problem solving, interpersonal communication, and a whole lot more.

7.       Enhance your creativity.

Creativity and innovation sparks your genius. What better way to ignite that spark through collaboration? With the MMT program, you’ll get inspired to unleash those creative juices in you. Got a nice idea for a business? Not a problem, for you have the chance to take even just a tiny step to turn your idea into reality. Got a passion you want to share to the world? You are in good hands. With mentors who will guide you, you can get started with your own biz and what-not.

8.       Develop teamwork.

Being in graduate school is not a one-man thing. There’ll definitely be times when you’ll feel like you wanted to ask yourself, “Why am I studying again? I have already finished College. Why am I still spending long days researching, writing, and submitting projects for school when I have already my work or business?” Again, answering your BIG WHY comes into play here. You might want to check again your motive for studying (again). Is it to get promoted? For a pay raise? To start your own business? Be a better manager? Whatever your reason may be, know that you are not alone. Despite the questions you have in mind, you are lucky to have classmates and professors who can guide you throughout your MMT journey. Well, that’s what happened to us. We have a solid support group serving as our inspiration and guide during the tough days. I’ll never forget my classmates (Mariko, Jen, Claire, Aileen, Marlene, Ate Nene, Ate Hazel, Ate Doris, Neno, Ms Marga, Ms Karenn, Ate Ces, our Kuyas: Edel, Ronald, Billy, Noel, Gil, Richard, Jake, Larry, Juris, and Jerus), my comrades during times when I felt like giving up, my companions whenever we have to stay up late for reporting or for a project. They have been my family for three years and counting. And I’ll never regret having taken the risk of taking my graduate studies at DLSL!

During our first day of class, Fundamentals of Management - with Sir Sanny Leviste, our prof

9.       Be a better you!

In a nutshell, MMT has allowed us to learn new stuff, meet new people and experience adventures like no other. With all those, I’m proud to say that I made it through – one subject at a time – and am bringing with me a fresh perspective of what’s to come. I still may not completely know where I’m heading but I’m positive that I’m going somewhere great!

Special thanks to our MMT professors: Sir Sanny Leviste, Sir Vincent Remo, Dr. Leo Magaling, Sir Exur Gozos, Sir Alan Pagsuyuin, Dean Lani Garachico, Dr. Winnie Dimaano, Dr. Erick Martinez, Dr. Lilian Villanueva, Dr. Nimfa Gamban, Sir Joel Osorio, Sir Boy Castillo, Dr. Gene Panganiban, Dr. Allan Castro, and Engr. Apolinario Carandang for honing us throughout this MMT journey.

Long live DLSL MMT!

Long live MMT Batch 34!!


P.S. To ,earn more about DLSL's MMT program and requirements, visit this page.

The MMT Batch 34 Graduates

The Graduates!

3 years of togetherness...

Best Thesis and Top 3 in the Comprehensive Exam Certificates and Medals
Silver Medal


Stores at SM gave perks to responsible citizens

Patriotism was never felt greater last May 9 during the national and local elections.  With high hopes, people went out to vote for the leaders that they think will make the Philippines a great nation.  In caring for the nation, several stores at SM City Lipa treated those who cared to vote.  Starbucks for instance offered their roasted Caramel and Chocolate Hazelnut Macchiatos in buy one take one.  Fruitas, also offered the same promo to its Coco-line shakes.  Facial services were also marked down to 50% at Forever Flawless.  So, aside from the fingers-with-indelible-ink photos which flooded our Facebook timelines last election, those fingers meant freebies also. Wonder what’s at stake on 2019?


Star Wars Celebration at SM City Lipa

In celebration of the video release of Star Wars: The Force Awakens, SM Supermalls in partnership with Magnavision and Disney will be holding a Star Wars interactive exhibit at SM City Lipa on May 4, Wednesday at the ground floor of the mall’s new annex building.

Part of this Star Wars Celebration is the appearance of Star Wars cosplayers and toy exhibit of Batangas-based Star Wars fans.  The exhibit will also feature some life-size and interactive elements from the hit franchise.  Star Wars trivia games will also be staged to “awaken the force” of Star Wars fans, adults and kids alike.